Concurrent Workshops
International Marketing using Receptive Operators -
Use receptive operators to bring international visitors to your door! Learn the role of receptive tour operators and how to get your share of this growing business without having to incur huge travel and marketing expenses. Panel will include:
Sue Norrington Davies, Discover New England
Julie Katz, Tour Mappers;
Jayne O'Connor, White Mountains Attractions;
Cindy Foster, CMP, The Tolley Hospitality Group

Marketing Through Your Staff and Community -
Make them your best ambassadors! Judi Window (Granite State Ambassadors) and Dawn Comito (Hospitality and Tourism Management, NH Technical Institute) will show how your community and staff can enhance the NH visitor experience. Many people forget that even though they may not work directly for tourism, they may support the industry through product and services. Know how to educate your community and show them how important our industry is for the entire community. Make everyone your ambassador!

Marketing Sustainable Tourism -
How to showcase and get results from going green! We all know going "green" is a smart thing to do - but learn how to use this technology to market your business. Michelle Veasy is the Manager of NH Restaurant and Lodging Association's Sustainable Restaurant and Lodging Program. Rauni Kew is the Marketing and Green Program Manager at the Inn by the Sea.